Professional Development Workshop

Stop writing prompts.
Start designing them.

Most educators aren't getting results from AI because they're missing a structure. CRAFT gives them one — and changes how they work forever.

Book This Workshop → See the Framework
Half-Day Full-Day Series Format District PD Virtual Available
C
Context
Ground the AI in your world — not a generic one.
R
Role
Tell it who it is. The difference is remarkable.
A
Aim
Precision here determines everything that follows.
F
Fenceposts
The guardrails most educators never think to set.
T
Tone & Format
How it sounds and how it lands. Both matter.
The real problem
"The problem isn't the tool. It's the prompt."

Teachers are using AI as a search engine and getting search engine results. Generic input, generic output. Hours spent editing mediocre drafts that weren't close to what they needed.

CRAFT is a five-element framework that turns vague requests into precise, professional-grade outputs — saving hours of design time and dramatically improving what comes back from AI, every single time.

It's not about learning a new tool. It's about changing the way you communicate with every AI tool you'll ever use.

Before and after CRAFT
❌ Without CRAFT
"Write a lesson plan about fractions for 4th grade."
→ Generic, textbook-style output that doesn't match your class, your style, or your standards. Back to editing for an hour.
✓ With CRAFT
"You are an experienced 4th-grade math teacher in a Title I school. Create a 45-minute lesson on equivalent fractions aligned to CCSS 4.NF.A.1, using manipulatives and real-world food examples. Write in an encouraging tone for struggling learners. Format as a teacher-facing lesson plan with timing, materials, and a 5-question exit ticket."
→ Ready-to-use output on the first try. Adjust one element, regenerate, done.
The five elements

One framework. Every use case.

CRAFT works across all subjects, grade levels, and AI tools. Teachers learn it once and apply it every day.

C
Context
Ground the AI in your world
AI doesn't know your classroom, your students, your school, or your constraints — unless you tell it. Context is the background that transforms a generic tool into a precise partner. The more specific the context, the more relevant the output.
Example
"I teach 8th-grade ELA in a suburban district. My class has 28 students, including 6 English Language Learners at WIDA Level 3. We are three weeks into our argumentative writing unit..."
R
Role
Tell it who it is
The same AI with a role assigned performs dramatically differently than one without. Give it a persona — an experienced curriculum designer, a master teacher, a literacy coach — and it brings that expertise to every word. Skip the role and you get generic. Add the role and you get expert-level.
Example
"You are an experienced instructional designer who specializes in project-based learning and has worked extensively with middle school students in urban schools..."
A
Aim
Be precise about what you want
Vague aims produce vague results. Your Aim is the specific deliverable — what you want AI to create, with enough detail that a stranger could build exactly what you need. The more specific the aim, the fewer edits you'll make after. Most educators under-specify here and then wonder why the output misses the mark.
Example
"Create a three-day lesson sequence with: daily learning objectives, a materials list, step-by-step instructions for each activity, and a formative assessment for each day aligned to NGSS standard MS-PS1-2..."
F
Fenceposts
Set the guardrails
Fenceposts are the boundaries AI must stay within — what to avoid, what limits to respect, what rules govern the output. Without them, AI fills every gap with its own assumptions, and those assumptions are often wrong. Fenceposts are the element most educators never think to use — and the one that eliminates the most frustrating revisions.
Example
"Do not include any technology or device requirements. Keep all student-facing text at a 5th-grade reading level. Limit each activity to 20 minutes. Do not use group work. Avoid topics related to violence or conflict."
T
Tone & Format
Control how it sounds and how it lands
Even great content fails if it's in the wrong format or the wrong voice. Tone and Format ensure the output arrives the way you need it — ready to hand to a student, paste into a document, or email to a parent. Specifying these turns AI-generated drafts into ready-to-use materials instead of raw material that still needs hours of reformatting.
Example
"Write in a warm, encouraging tone appropriate for 4th-grade students. Format as a student-facing handout with a title, clear numbered instructions, a materials list in a sidebar, and a reflection section at the bottom."
What teachers walk away with

Not just notes. Real results.

Every CRAFT workshop is built around application. Teachers practice the framework with their actual content during the session — so they leave with usable materials, not just slides.

01
A repeatable prompting system
One framework that works across all subjects, grades, and AI tools. Teachers stop experimenting randomly and start designing prompts with intention — and getting professional-grade results consistently.
02
Real outputs built during the session
Participants apply CRAFT to their own instructional challenges during the workshop. They leave with actual lesson materials, assessments, or resources they built — not just an understanding of how to do it later.
03
Confidence with AI tools
From intimidated to in control in a single session. Teachers who felt overwhelmed by AI leave knowing exactly how to approach any task — and why their results will be better than what they were getting before.
04
Hours back every week
Less time designing. More time teaching what only they can teach. The average educator who applies CRAFT consistently saves 3–5 hours per week on instructional planning and material creation.
Workshop formats

Built around your schedule

Every format is fully customizable. George scopes each engagement around your team's goals, experience level, and what you actually need to accomplish.

Option 01
Half-Day
3–4 hours

A focused introduction to the full CRAFT framework with guided application time. Ideal for a morning PD session or a conference breakout that leaves participants ready to use what they learned on Monday.

  • Full CRAFT framework introduction
  • Live demonstration with real prompts
  • Guided practice with own content
  • Q&A and debrief
  • Reference card for each participant
Inquire About This Format →
Most Popular
Option 02
Full-Day
6–7 hours

The complete CRAFT experience. Deep dives into each element, extended application time, and subject-specific breakouts that let teams practice with their actual curriculum. Participants leave with a portfolio of materials they built.

  • Everything in Half-Day
  • Extended practice by subject/grade
  • Advanced prompting techniques
  • Team collaboration time
  • Individual action planning
  • Follow-up resource library
Inquire About This Format →
Option 03
Series
Multi-session

For schools and districts committed to sustainable AI integration. A structured series builds CRAFT fluency over time — with implementation support between sessions and accountability check-ins that turn one-day learning into long-term change.

  • Everything in Full-Day
  • Custom session cadence (weekly, monthly)
  • Between-session coaching support
  • Administrator progress reports
  • Department-level differentiation
  • Ongoing resource updates
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Who this workshop is for

CRAFT works for any educator who designs instruction

Whether you're a first-year teacher or a district-level curriculum director, the CRAFT framework works — and it adapts to every content area and grade band.

Classroom TeachersAny subject, any grade level
Instructional CoachesTools to share with your teachers
Curriculum TeamsFaster, higher-quality design at scale
Department ChairsStandardize quality across your team
District PD DaysHigh-impact whole-staff training
New Teacher InductionStart new educators off with the right tools
School AdministratorsBuild a culture of intentional AI use
Higher Education FacultyApplies to any instructional context
Book the CRAFT workshop

Let's bring CRAFT to your team

Whether you're planning a single PD day or a multi-session series, the process starts with a conversation about your team and your goals.

1
Submit your inquiry
Tell George about your school or district, your team's AI experience level, and what you're hoping to accomplish. Takes 2 minutes.
2
Discovery call
George responds within 24 hours to schedule a free 30-minute call to scope the right format and customize the agenda for your team.
3
Custom proposal
You receive a tailored proposal with format recommendation, agenda outline, and investment details — built specifically for your team.
4
George prepares
Once confirmed, George customizes every example and exercise to your subject areas, grade levels, and the specific AI goals of your team.
Prefer to reach out directly?
📞 914-215-1029
✉️ george@geleader.group
Workshop Inquiry
Tell George about your team
George reads every inquiry personally and responds within 24 hours.
✓
Inquiry received!
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